cross-posted from: https://lemmy.ml/post/49263187
Tim Sweeney claims it’s a “Scarlet Letter” which makes players “try to kill the game”
Epic Games CEO Tim Sweeney has criticised rival Valve for forcing studios to disclose when they use AI in game development.
Epic recently showed how it was integrating AI into Unreal Engine 6.
Time Sweeney said:
“If you want to launch a game, and get it as widely publicized as possible, you’ve got to put it on Steam so people can wish list it, and if you want to play it on Steam, then you have to get this Scarlet Letter of AI attached to your product, and now there is a hater community trying to kill the game.
“I think it’s really irresponsible of Valve. They shouldn’t do it, because it makes it much, much, much harder for a game developer to have a chance of success. You have to choose from either not using tools that can make you way more productive, and probably failing due to competition that does.”
Which is totally ignoring the factor that the user should know about the purchase it makes and be able to decide for themselves. Transparency for the player is not a bad thing.
Hilariously, the example cited in the article doesn’t seem to actually count towards steams ai policy. Sweeney, you’re just so very full of shit.
Fuck you Tim Sweeney. Valve is right for putting that info up so people can make informed purchases.
deleted by creator
Disney uses the hell out of Unreal Engine tho, they used it extensively for the filming of The Mandalorian.
I wish they’d go bankrupt but they will be fine off of Unreal royalties alone.
I mean, they’ve been around for 35 years and they do something like 5 billion USD a year in revenue. I think they’re going to be fine.
I don’t necessarily want this iteration of Epic to be fine, but I’m sure they will be
Transparency so customers can make informed decisions is “irresponsible”? What a garbage take.
If using AI is a “scarlet letter” that makes people hate your game then don’t use it?! The willful ignorance to customer preference is staggering.
The same people unironically: let the free market decide
let the free market decide
But only if the ‘free’ market chooses me, otherwise, it’s wrong and everything should be changed!
Let the
freecaptured market decide.
“No, not like that!”
free market is when I get money
I want to hug and kiss your comment.
Super strong “If I told you who I really was you’d never have slept with me!” energy.
It’s called consent. If people wouldn’t want to engage with the content unless they were misled in some way then that amounts to manipulation and a violation of trust. Looks like Epic Games just told the whole world that they would lie to their customers if they felt like the truth would give them too much choice.
Fuck ‘em.
And this, Tim, is why I spend most of my money at Steam.
This may shock you, but proudly parading that you want to fuck over consumers at every opportunity is not good incentive.
Tim Sweeney with a garbage take, seems like a normal day.
Indie games like Stardew Valley and Undertale don’t need generative AI, skill issue much?
What next, it’s “irresponsible” to mention the system requirements because people won’t buy games that are too advanced for their device, which is depriving devs of sales?
Maybe being anti-consumer isn’t the best strategy to bring those “consumer” things to your marketplace, Tim.
Sugar labels on food didn’t stop their sales 🤷
I don’t see it. Disclosure is always a good thing.
Some people care, and they should have the option to choose. Not be misled, ignored, or lied to.
Also Sweeney “why do people like Steam more than the Epic store?”
Truely a mystery. It’s one of lifes great unknowns…
If the game isn’t made by people, I wish it a very merry get fucked and die.
So they can’t not use AI because they’ll lose out to studios that do (not sure about that one but whatever) but if they do use AI no one will buy the game.
Pick one
It’s kind of the MAGA mentality.
Okay but we gotta use it. If we don’t use it we’re not cool.
The best thing about Tim Sweeney is that he consistently has the most wrong take on any issue. He’s like the Lou Gehrig of being an idiot.
I have yet to read a headline where is not being dull doorknob licker
right but look on the bright side, at least we have a useful idiot against google. speaking of that, did any good come out of that?
Technically, Epic won, but functionally it didn’t change much. And what they won didn’t help anyone else or the inherent structural issues https://en.wikipedia.org/wiki/Epic_Games_v._Google
What really is irresponsible is using amalgamations of stolen work and presenting it as the future
“Oh no, informing people allows them to decide for themselves, we can’t have that! I, sweeney whiney, must protect the world from informed decisions!”
- Tim Sweeney, wearing is burger king cardboard crown screaming in front of his mirror alone.
“We must do X at any cost to the user because others will do it and get the money”
This mentality has driven the games industry to become psychologically manipulative, subscription battleass and absolutely proprietary.
Maybe the irresponsibility is in ourselves for giving those game companies money.
Not only the game industry. This is a widespread problem: greed.
Yeah, we need some government intervention, regulations and financial discipline to hold them accountable
I’ve done my part and closed my account. Those freebies were nice, but I’m not supporting that wanker.
Based and fuck Tim sweetney pilled
Maybe the irresponsibility is in ourselves for giving those game companies money.
Speak for yourself. I haven’t paid real money for any game since the 90s.
Real money?
To the extent that any money is real these days.
