The company compiled information from franchisees and guests on how to measure friendliness, resulting in the fast food chain training its AI system to recognize certain words and phrases, such as “welcome to Burger King,” “please,” and “thank you.” Managers can then ask the AI assistant how their location is performing on friendliness.

  • MisterFrog@lemmy.world
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    7 days ago

    This is so fucking stupid. I’ve worked in hospitality, saying please and thank you just comes with the territory no one needs to be checking if you do it.

    In a cafe that’s the whole service (in my country at least): being friendly to people, and providing a nice place to hang out and have a coffee, the actual beverage is secondary.

    Saying please and thank you is such base politeness. You can easily be rude or cold even when you do use them, and conversely, be absolutely lovely without using them at all.

    People don’t go to burger king for the pleasantries, the amount of politeness you should expect is the same as anyone else walking down the street.

    Policing politeness with technology is stupid. People should ask each other how they’re going genuinely. Not from a place of corporate greed.

    Fuck this capitalist dystopia.

  • felsiq@piefed.zip
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    13 days ago

    Not like I was going to burger king anyway but this is a solid reason not to

    • nondescripthandle@lemmy.dbzer0.com
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      13 days ago

      I wish I could explain to companies how fucking awkward and horrible it feels to be on the receiving end of forced gratitude. Even if I liked the restaurant, I wouldn’t be able to go if they did this.

      I guess it’s no surprise that rich people think the experience is still the same with or without the consent of the providing party.

        • Archer@lemmy.world
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          13 days ago

          If only we lived in a world where the President of the United States went and recruited the smartest person in the world to solve the most difficult problems

          • Gsus4@mander.xyz
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            13 days ago

            In a way, that is what DOGE attempted to be was sold as…by people who don’t understand what smart is supposed to mean…and ended up getting grifted was really a grift, because that is as far as they all can imagine smart to be.

    • BurntWits@sh.itjust.works
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      13 days ago

      I’m currently watching Handmaid’s Tale for the first time (the show, not the movie. I haven’t seen the movie). I’ve never read the book either so no spoilers please. Anyway, it’s eerie how many things are lining up. Like you said, supposed to be a warning, not a guidebook.

      • prole
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        13 days ago

        I feel like I’d have an existential crisis if I started watching that show these days. Good luck.

  • Chulk@lemmy.ml
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    13 days ago

    My SO works at a callcenter and they get dinged for the use of what they call “tragic phrases.” These include, but aren’t limited to:

    • “Unfortunately”
    • Words/phrases that imply uncertainty like “should”
    • Words/phrases that imply non-commitment like “I can’t do that” or “that’s against policy” or “that’s not my dept”
    • So-called sloppy words/phrases like “No problem” or “hold on just a sec”

    Its fucking ridiculous. They pay some outside vendor for training and guidelines.

    • binarytobis@lemmy.world
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      13 days ago

      As a customer, I would feel much more comfortable talking to someone who doesn’t sound like they have a gun to their head.

        • laxu@sopuli.xyz
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          9 days ago

          That sounds exactly the kind of ridiculous stuff companies would do. Let me guess, they did not check any recordings of your calls and how you actually handled customers. Just “you failed this pointless metric”.

    • HertzDentalBar
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      13 days ago

      God dam, that’s horrible. Unfortunately it’s not my department but I should let you know your not alone, now hold on a sec while I transfer you to purgatory

      I’m so glad I can mouth off to customers in my line of work, not that I abuse the privilege but sometimes a customer needs to be told they are a fucking idiot and they could of flooded or burnt the place down.

    • Elvith Ma'for@feddit.org
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      13 days ago

      non-commitment like “I can’t do that” or “that’s against policy” or “that’s not my dept”

      Ok, I’m not a native English speaker but… I have the feeling that they don’t know what non-commitment means. Unless it’s commitment to fuck the customer, but then, why bother to offer a call center?

    • scarabic@lemmy.world
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      13 days ago

      I’ve come to accept that “no problem” is just some people’s way to say “you’re welcome” but I still really dislike the sound of it right after I say thank you for something completely normal.

      Cashier: “Here’s your change.”

      Me: “Thank you.”

      Cashier: “No problem.”

      My brain: “Oh… I didn’t even think it could have been a problem to hand me my change, but I guess I’m glad to hear that it was not in fact any problem.”

        • scarabic@lemmy.world
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          13 days ago

          I love to see that kind of intercultural reading being made. In good faith, I respect it and disagree with its internal logic. If you think help is expected of you, you will not offer any mention of whether or not it’s a problem for you, period.

          • cdf12345@lemmy.zip
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            12 days ago

            They tried to implement that at an old job of mine, nobody did that shit. Luckily we didn’t have AI listening to every word we say.

  • binarytobis@lemmy.world
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    13 days ago

    I went to Wendy’s the other day, and they have this automatic pre-recorded English-fluent woman cheerfully ask for your order. While an actual person didn’t indicate that they were ready, I know they won’t do a second intro message either way, so I started to order. A heavy spanish accent comes over the speaker “Fucking wait, god.” My only thought was “Fair enough” and I waited.

    Whoever implements these systems is crazy. We don’t pay people enough to be policed that heavily.

    • scarabic@lemmy.world
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      13 days ago

      That’s a very generous reaction to being cussed at for following instructions. I have no problem being asked to wait. I actually appreciate having someone acknowledge that I’m there by telling me to wait. But damn. Keep it classy.

    • cdf12345@lemmy.zip
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      12 days ago

      Taco Bell does that now. Every single drive thru I’ve gone to have a intro message

      “Welcome to Taco Bell are you checking in with your app or reward points??”

      And each version is clearly recorded locally because they always sound like a manager or something.

      I almost want to drive to a bunch and record them for a dystopian compilation.

      And I usually say “I have an order for <name>” and I get silence or a long pause and someone saying hold on.

      It’s pointless. Especially when I can see the window operator handing food to a car ahead of me, I know they’re not ready but I’ve already been autoprompted by the recording.

  • Olhonestjim@lemmy.world
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    12 days ago

    Jesus Christ. I don’t trust any syrupy cheerful, fake happy, overly polite, “I’m sooo sooorry you had the slightest inconvenience” type customer service. No, I’ve done that job. You know you don’t give a shit. I know you don’t give a shit. You know I know you don’t give a shit. We both know you can barely afford to live. The world is spiraling. Pretending otherwise is insufferable. Just be honest and give it to me jaded, bitter, and cynical like we both deserve.

    • officermike@lemmy.world
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      13 days ago

      Can’t speak to the burgers as I only ever order chicken fries from BK, but I will argue that their French fries have a more forgiving edible temperature range than McD or Wendy’s. Still wouldn’t eat 'em room temperature.

    • HertzDentalBar
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      13 days ago

      The last time I had BK that wasn’t trash was at the Honolulu airport, that was October 2024 and I think I’ve stopped at BK once since and it was horrible. Not to mention Canadian sizes are much much smaller it seems. Like fuck I used to buy the chicken sandwichs and now they are like half the size and the chickens shit

      • clif@lemmy.world
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        13 days ago

        They’re not supposed to put chicken shit on the sandwich unless you specifically request it.

        • HertzDentalBar
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          13 days ago

          It’s a part of the paty now, it comes from the chicken so it’s considered chicken according to the FDA

  • Boozilla@sh.itjust.works
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    12 days ago

    Does “thanks, mother fucker, have shit ass day, and please go fuck yourself” bring up my numbers?

  • BigMacHole@sopuli.xyz
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    13 days ago

    FORCING Minimum Wage workers to say Please and Thank You will ENSURE that their FOOD QUALITY will go UP while Prices go Affordable!

  • jj4211@lemmy.world
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    13 days ago

    Pro tip to BK: I probably wouldn’t even notice the lack of ‘please’ and ‘thank you’. I would, however, be significantly happier if you stopped making them say “You Rule”. Seems like they have to say it as both greeting and a “your order is finished”. It’s just unpleasantly cringey.

    • zarkanian@sh.itjust.works
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      13 days ago

      If they want to lean more into the branding, they should do something like make the BK uniforms more regal. I’m thinking flowing robes, little plastic crowns, that sort of thing.

      • jj4211@lemmy.world
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        13 days ago

        plastic crowns, I’ll settle for nothing short of genuine gold and gems, thank you very much.